One of the greatest successes of Augustus Gold and Silver has been our mission from the beginning, which is to publish our prices, and pay significantly more than the largest competitors in the cash for gold industry. This has proven to be the most important factor to our success in our business online, and we have also determined that of our local competitors- most of whom turn their nose up at the idea of anyone sending in their gold to an online buyer, many are just as deceitful as the online buyers we compete with every day. They us a myriad of different practices to skim and scam on calculating a client’s payout, but the end result is always the same- less money for the client. We thought our clients deserved to know the truth about local buyers, so we did some investigating in May and June 2010 to see if our local comrades were friend or foe to the average person who wanted to sell gold jewelry.
The local gold buyer market has been heating up in Kansas City and everywhere, in towns large and small. There are over four times as many gold buyers in our city as there were when Augustus Gold and Silver entered the marketplace in July 2008. Although many of our fraternal brothers in the business locally don’t care for us that much, we have definitely earned our place at the table by generating more business in the last two years than some of them have done in the past five. And there is a place here in town where we congregate; talk shop, knock back a few free drinks, and discuss solutions to the world’s problems while national news stories clamor in the background. Here we run into men from all over, who have been in the business for a year, five years, perhaps some seventy-five years. And we all have a few things in common- things to sell. This is the side of the market that is supposed to be ‘cut-throat.’ Wholesale. Large quantities. Big money. But another thing that almost all these other gold buyers have in common- they all have shops that are open while they are away, and the people left in charge of running those shops don’t know Ray and Jerry from Adam, which presents the perfect opportunity for us to test the integrity of their business.
So back in May, Jerry and I decided that we should…. (continued in part 2)
Tags: Augustus Gold and Silver, cash for gold, Sell Gold Jewelry